The Product Life Cycle Series

Hey dear readers,

it's been awhile since I last posted (and again, I am breaking my promise to write more). It's just that I've been busy with work lately and there's this new job that I am preparing for. So I'm a bit excited about that.

Anyhoo, I will make this short. I've decided to come up with a "Product Life Cycle Series" where I discuss each stage and what marketing communication tool we can use to push or pull a certain stage and achieve whatever goals you have for your brand or product.

I've been thinking about it lately and I think it will benefit most of marketing communications practitioners to know which tool to use during a certain product stage.

I'm not claiming to be an expert of this subject but it's going to be interesting to learn with you guys. So hopefully, I'll be able to share the things I've learned and will learn in the next posts.

Bye for now!